2013-14 Premier League: Transfer Impact Analysis

Any club signs one of these 3 players: (1) A prospective young player – one who will be signed and loaned out or kept as an understudy (2) An in form player – one who could come, fit in the team and make an impact immediately (3) A very experienced player – one who is in his final few years of career and could add his experience and maturity to the team. In this article, we are going to mainly assess the type 2 instant impact signings of all English Premier League clubs with certain statistics.

More than 915 Million Euros have been spent on signing new players to the Premier League in 2013-14 season to make it more competitive and exciting. Each clubs’ spending on signing players along with the goals and the assists contributed by those signed players this season is represented in the below table.

Money Spent on New Signings by Premier League Clubs
Money Spent on New Signings by Premier League Clubs


1. Manchester United had two high budget signings. Marouane Fellaini (32.4 M Euros – 0 goals, 1 assists in League) hasn’t made his mark at all and Juan Mata (signed in winter – 44.73 M Euros – 6 goals, 4 assists) has so far made decent returns for the club. United have spent 7.08 Million Euros per goal contribution for both of these players.

2. Arsenal haven’t got good returns since Mesut Özil hasn’t really scored or assisted as much is expected of a 50 million signing. He has scored 5 goals and assisted 9 goal.

Mezut Ozil hasn't met his expectations yet
Mesut Ozil hasn’t met his expectations yet

3. Among the bottom clubs, Cardiff (7th highest in the league) burnt a lot of money with very poor returns (just 7 goals and 3 assists).


4. Among top 7, Everton reaped high benefits due to key signings (Romelu Lukaku and Gareth Barry) on Loan. To put it in perspective, Everton spent 0.6 M Euros less than Fellaini’s (0 goals, 1 assists) cost in signing players who scored 16 goals and made 10 assists.

5. Newcastle United has signed a very high impact player in Loïc Rémy (2.3 M Euros – 14 goals, 3 assists) and Stoke City’s key signings Peter Odemwingie, Marko Arnautovic and Oussama Assaidi made a good impact.

Newcastle United's Loïc Rémy has made a very good impact
Newcastle United’s Loïc Rémy has made a very good impact


6. Chelsea, Manchester City and Tottenham had spent more than 100 million each. These three clubs have received returns around the same range (Around 22 goals and 15 assists). This results in high cost per goal contribution.


7. Liverpool and Southampton spent money predominantly on strengthening their defense. Hence their direct goal contribution is less.

Goals contributed by the newly signed players are listed in the table below:

Percentage of goals contributed by new players
Percentage of goals contributed by new players

If the percentage of goals contributed by new signings is less, it could be because the existing teams’/youth team players’ contribution is very high or the transfers haven’t worked out as expected. It could be either be a sign of stability or a sign of transfer failure.


8. Liverpool, Arsenal and Southampton had highly stable and capable teams which produced 98%, 92.6% and 90.7% of goals respectively of their clubs. Their new signings’ goal contribution is very minimal.


9. Crystal Palace, Hull City, Sunderland, Norwich, Swansea, WBA and Tottenham had a huge change in terms of their squads from the previous season. In these clubs, there is a minimum of 40% of goals that these new signings have brought in.


10. Everton, Newcastle United and Stoke City are the clubs with both a good impact on the goals and a relatively less change to the squad over the previous season.


11. Liverpool’s Simon Mignolet (10.6 Million Euros) has conceded 7 goals more than his predecessor Pepe Raina and Fulham’s Maarten Stekelenburg (5.6 Million Euros) has conceded 25 goals more than his predecessor Mark Schwarzer. Chelsea’s free transfer of Mark Schwarzer alone has been good in the Goal Keeper’s space. He is a very experienced player and filled in the space when Petr Cech was injured.

Top five cost players along with their contribution has been listed below:

Top 5 cost transfers
Top 5 cost transfers


12. Among the top 5 cost players, the payout for the money spent is usually very low. The money spent on each goal contributed is very high for these high cost players.

 The following table lists our pick of low cost – high impact transfers this season.

High Impact Transfers - 2013-14 Premier League season
Low Cost – High Impact Transfers – 2013-14 Premier League season

Share with us your list of high impact players.

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